When we launched our best-selling 24/7 classic t-shirt bra online last year, we knew it would be a hit. What we didn’t anticipate is that it would grab the attention of a retailer like Bloomingdales. Now just one year later, we’ve partnered with Bloomingdales for their first 100% exclusive bra collection, featuring our 24/7 classic and 8 new exclusive styles.
“We’re excited to partner with a fashion-technology brand that allows us to provide personalization and variety for our intimate apparel customers,” said Erica Russo, Bloomingdale’s OVP and Fashion Director of Accessories and Beauty.
The same great fit as our 24/7 classic with a touch of lace. This lace version fits just as well, down to the 1/2 cup size, and is every bit as comfortable. We love the keyhole cut out and delicate gold details. Offered in black and plum for the holiday season, this is the perfect accessory -- functional and beautiful.
Size Range: A-F (includes ½ cup sizes)
Colors: Potent Plum, Black
Price: $68.00
Shop This Bra »
Size Range: XS - XL
Colors: Potent Plum, Black
Shop This Panty »
A fresh and wearable take on the strappy trend. We designed this fashion bra to fit like our classic 24/7, with the same smooth and supportive cups that you love. The wide elastic creates a unique cut out effect on the sides and front. With its detailed back, it's the kind of bra that you won't mind showing through a draped armhole or backless dress.
Size Range: A-F (includes ½ cup sizes)
Colors: Violet Ice, Black
Price: $68.00
Shop This Bra »
Size Range: XS - XL
Colors: Violet Ice, Black
Price: $34.00
Shop This Panty »
The best-selling 24/7 bra is designed to be invisible under every shirt with its soft double layer micro jersey smoothing back. Now available in pink and stormy lilac.
Size Range: A-F (includes ½ cup sizes)
Colors: Nude, Black, Pink, Stormy Lilac
Price: $68.00
Shop This Bra »
The collection is available in the 59th St. New York, San Francisco, Beverly Center, Sherman Oaks and Boca Raton stores. More store locations and additional styles to come in Spring 2016! You can also shop the collection at thirdlove.com.
We’d love to hear what you think about our latest collaboration. Leave us a comment and tell us which style is your favorite!
Tags:
Your cart is empty
Have an account? Sign in to view your bag.
Returns & exchanges free for 60 days for all U.S. orders. Please try on the bra to ensure a good fit, making sure to leave the original tags attached. We only accept underwear in unworn condition, with original tags, in its unopened original polybag. Items marked final sale are not eligible for return or exchange. If something’s not right, we can help. Our Fit Experts are available via live chat, or email to answer any questions you might have.
Read more