Product Recap: Everything We Launched in August

Product Recap: Everything We Launched in August

With August coming to a close, there’s only one question on our minds: where did summer go?

As excited as we are for the upcoming season, changing leaves and fall trends, we wanted to take a step back and reflect on the past month of launches and updates.

Here’s what joined the ThirdLove lineup in August:

New In: Seafoam

Seafoam is a new color for us, inspired by the cool blues of the ocean. It’s the ultimate transitional shade to work your way from summer to fall. Plus, it’s available in a few bra styles and enough underwear options to satisfy every preference.

New In: Earl Grey

What’s better than the perfect subtle neutral? Nothing. Earl Grey is a feminine, cool color that may just take the place of your favorite light neutral bra. Plus, in romantic styles like our Lace Full Coverage Bra, you’re bound to show stop.

P.S. We also launched matching underwear in Earl Grey, so you can build the perfect set.

New In: Potent Plum

Hello, fall! Everything we love about deep, dark purple is embodied in our newest hue (fresh for Fall 2017): Potent Plum. It’s the ideal bra color, especially if you’re a fan of black or richer shades.

New In: Zinfandel

Trends come and go, but deep red is a fall constant—and it’s here to stay. Our Zinfandel hue is new in, and in our Lace T-Shirt Bra, it’s a flirty way to nod to the upcoming season in style.

New In: Black Full Coverage Bra

You asked—we listened—and it’s finally here: our long-awaited Full Coverage Bra in Black! We’re thrilled to launch this everyday bra in a color that’s such a wardrobe staple.

New In: Bra Wardrobes 

Did you know? Every month, we launch new Bra Wardrobes, that are collections of our favorite bra pairings. Plus, we’re excited to launch a new feature this month: bra bundling. Essentially, the more you buy, the more you can save—if you buy any two bras, you’ll automatically save $15. Buy three, you’ll save $25—and buy four, you’ll save $40!

New In: The Lace Bikini

We couldn’t be happier to have launched a new underwear style in August, our Lace Bikini. Available in a range of shades that are perfect for cooler temps, these bottoms will keep you comfortable (and stylish) day and night.

New In: The Longline Lace Balconette Bra

You already know and love our Lace Balconette style, but we decided to up the ante this fall with a new version of our cult-classic—with an added inch and a half of lace along the bottom, for a flattering and trend-forward look.

P.S. You can shop now, or see our tips on how to best style this bra for fall.

Which new bra, pair of underwear, or new color is your favorite? Tweet at us!